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酒店管理硕士 International Hospitality Management专业介绍

作者:发布时间:2019-01-14阅读次数:[]

酒店管理硕士International Hospitality Management专业是国外大学商学院研究生专业中比较重要的一个专业,大多数家长和学生对该专业的教学内容及未来发展方向并不了解,下面我将以英国杜伦大学该专业的专业概述、发展方向、必修课程、以及课程详情为大家做详细介绍。

 

专业概述:

本课程以丰富的酒店管理教学、研究和工作经验为基础,结合特定的行业模块、商业和管理的核心基础,并结合我们的专业培训安置计划,在真正的酒店组织的实践经验。

酒店与旅游管理学院的校园设施将为您提供学习如何规划、组织、评估和管理成功的酒店业务的机会,包括学校的湖畔餐厅、私人餐厅和咖啡店。

这结合了学术理论,最新的行业知识和实践经验,将启动您的酒店管理职业生涯,让您离开我们作为一个专业准备在该领域产生直接影响。

 

发展方向:

暂无

 

必修课程:

商业环境BUSINESS ENVIRONMENT 

业务影响BUSINESS IMPACTS    

发展专业人员DEVELOPING PROFESSIONALS 

餐厅运营RESTAURANT OPERATIONS     

财务会计FINANCIAL ACCOUNTING 

市场营销原理MARKETING PRINCIPLES   

餐厅管理RESTAURANT MANAGEMENT  

酒店业务THE HOSPITALITY BUSINESS     

(该专业有选修课程要求,具体详情请参考英国萨里大学官方网站)

 

必修课程详情:

1、 商业环境BUSINESS ENVIRONMENT  

企业不是孤立存在的。它们必须在复杂的、有时是动荡的环境中运作。企业面临的主要力量是经济、政治、法律、技术、人口、社会文化以及伦理环境。这个模块考察了在地方、国家和国际各级的各种外部环境对商业组织的影响。

usinesses do not exist in isolation. They must operate within a complex and sometimes turbulent environment. The key forces facing businesses are economic, political, legal, technological, demographic, social-cultural, as well as ethical environments. This module examines the influences of various external environments at local, national and international levels on business organisations.

 

2、 业务影响BUSINESS IMPACTS     

该模块考虑了性质;历史和可能对旅游、活动和接待部门的自然环境、社会、文化、经济和政治制度的影响。这些讲座将涵盖旅游业、活动和酒店业可能产生的不同类型的影响:经济、社会和环境。考虑到本模块所涵盖的各种主题,每周有两堂课,共11周,包括每周两小时和一小时的课程。在第二部分,课程主题将会应用到例子和案例研究中。

This module considers the nature; history and likely impacts on the natural environment, societies, cultures, economies and political systems of the tourism, events and hospitality sectors. The lectures will cover the different types of impacts tourism, events and hospitality can have: economic, social and environmental. Given the variety of topics covered in this module, two lectures are scheduled every week for 11 weeks, including a two-hour session and a one-hour session per week. In the second one , the lecture themes will be applied to examples and case studies.

 

3、 发展专业人员DEVELOPING PROFESSIONALS  

专业发展是学生在大学期间个人和专业发展的一个基本方面。本模块为学生在酒店、活动或旅游行业开始职业生涯提供了必要的基础。

该课程采用特定学科的方法,为学生提供机会,让他们在努力成为专业、有就业能力的毕业生的过程中,发展和完善学术和专业技能及价值观。该模块汇集了酒店与旅游管理学院(School of Hospitality and Tourism Management)、SPLASH和select行业合作伙伴的技能和专业知识,为攻读酒店与旅游学位课程的学生提供量身定制的专业发展入门课程。这是一组定制的专业发展模块中的第一个模块,该模块贯穿于从第4级到第6级的整个学位课程。

Professional Development is a fundamental aspect of the personal and professional development of students as they progress through their University degree. This module provides the required foundation for students embarking upon a career in either the hospitality, events or tourism industries.

Adopting a subject-specific approach, it offers students the opportunity to develop and refine both academic and professional skills and values as they strive to become professional, employable graduates. Drawing together the skills and expertise of the School of Hospitality and Tourism Management, SPLASH and select industry partners, the module provides a tailored induction into professional development for students studying on hospitality and tourism degree programmes. This is the first module in a set of tailored Professional Development modules which runs throughout their degree starting in Level 4 and culminating in Level 6.

 

4、 餐厅运营RESTAURANT OPERATIONS

餐厅运营技能是酒店业的一个基本组成部分,管理者需要了解餐饮运营、客户服务、人员管理、餐厅盈利能力、可持续性和道德规范。这个模块为学生在一个商业的餐厅经营环境中自信的工作打下了基础,使学生能够基于工作的学习和有效的利用人际交往技能。

Restaurant Operational skills are a fundamental part of the Hospitality industry and managers are expected to have an understanding of food and beverage operations, customer service, people management, restaurant profitability, sustainability and ethical practices.  This module lays the foundations for the students to be confident working in a commercial environment of restaurant operations that enables work-based learning and allows students to utilise interpersonal skills effectively.

 

5、 财务会计FINANCIAL ACCOUNTING  

本模块旨在介绍会计和财务。它的目标学生不是会计或金融专业,而是作为管理课程的一部分,学习初级会计和金融,特别侧重于酒店、旅游和活动部门的学生。

This module is intended to provide an introduction to accounting and finance.  It is aimed at students who are not majoring in accounting or finance but who are studying introductory level accounting and finance as part of their programme in management and is particularly focused on students specialising in the Hospitality, Tourism and Events sectors.

 

6、 市场营销原理MARKETING PRINCIPLES    

本模块探讨市场营销在组织中的作用,强调市场营销策略的重要性和发展。许多企业的核心目标是在竞争环境中吸引和留住客户,以客户为中心的营销作用。该模块向学生介绍本学科的核心原理,并为以后的选修课提供基础。

This module examines the role of Marketing in organisations with an emphasis on the importance and development of marketing strategies. The core objective of many businesses is to attract and retain customers in a competitive environment, with the role of marketing focussing on customers.  This module introduces students to the core principles of the discipline and provides and underpinning to later elective modules.

 

7、 餐厅管理RESTAURANT MANAGEMENT   

餐厅管理是酒店业的一个基本组成部分,管理者应该了解餐饮运营、客户服务、人员管理、餐厅盈利能力、可持续性和道德规范。这个模块发展第一学期所学的技能,包括管理人员、资源和质量。

Restaurant management is a fundamental part of the Hospitality industry and managers are expected to have an understanding of food and beverage operations, customer service, people management, restaurant profitability, sustainability and ethical practices.  This module develops the skills acquired in the first semester and includes managing people, resources and quality.

 

8、 酒店业务THE HOSPITALITY BUSINESS

本模块介绍学生从多学科的方法来学习酒店管理。它将展示该行业的规模和范围及其复杂性。它将审查国内和国际工业的各个部门,并突出整个工业的概念、原则、影响和趋势。该评估为学生提供了将这些概念实际应用到特定领域的机会。

This module introduces students to the study of hospitality from a multi-disciplinary approach. It will demonstrate the size and scope of the industry and its complex nature. It will examine the various sectors within the national and international industry and highlight the concepts, principles, influences and trends on the industry as a whole. The assessment provides students with the opportunity to actually apply these concepts to specific sectors.

 

以上即是英国萨里大学酒店管理硕士

International Hospitality Management专业具体内容;希望根据以上该专业的介绍,同学们能结合自身未来的发展方向,更快更好的选学校及专业!

(专业课程设置详情学校每年有所调整;该专业最新课程详情请参考英国萨里大学官网)

 

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